Nana Planner

Nana Planner  is a boutique event planning company founded by Mariana Granda and based in Miami, FL. Mariana Granda has planned intimate affairs for 40 guests to more elaborate weddings for 1000+ guests that has taken place in cities all around the globe. Focusing on client service, Mariana and her team always aim to provide personalized attention throughout the planning process. They will use their excellent organizational skills and calm demeanor to make sure everything is executed flawlessly. 

PROJECT DATE: 2022

INDUSTRY: Event Planning

CAPABILITIES: Brand & Identity Design | Brand Strategy | Brand Management

PROBLEM STATEMENT: 

To design the new brand identity and its applications for the new company.

OBJECTIVES:

Design a modern, sleek and friendly brand identity to be use in different social platforms as well as printed applications.

To carry the brand through to social media platforms: Design custom skins, favicons & avatars for the following: Instagram, Youtube, Facebook, GooglePlus, LinkedIn, Pinterest, Tumblr & Twitter.

Design stationary system and collateral material such as notebooks, t-shirts and others to be used by the team.

RESULT:

Working closely with the client, I worked to visually convey Mariana Granda's vision and design style. I decided to work with her initials and a modern typeface to portray her sophisticated but yet friendly personality. I chose a vintage rose and gold colors in order to radiate warmth, joy and love since her specialty is wedding planning.